British American Tobacco p.l.c. (British American Tobacco, BAT) is the world’s most international tobacco group, operating in many countries.
BAT has 4 major cigarettes brands such as Dunhill, Kent, Lucky Strike and Pall Mall. The company’s other key brands include Vogue, Viceroy, Rothmans, Kool and Benson & Hedges.
Beginning with December 31, 2011, BAT’s brands were marketed in about 180 markets across the world. The tobacco group produces cigarettes, smokeless snus and cigars.
During the year ended December 31, 2011, the cigarette company sold over 9 billion cigarettes. The top-selling cigarettes at that time were Kent Convertibles, Kool Boost, Lucky Strike Click & Roll and Dunhill Switch.
On October 11, 2011, the cigarette company bought Productora Tabacalera de Colombia, S.A.S. (Protabaco). In the course of 2011, BAT ended production at Cirebon in Indonesia. During 2011, the British company traded its 14 percent interest in PT Bentoel Internasional Investama Tbk to Bapepam LK (Indonesia).
Starting with December 31, 2011, Kent was marketed in about 70 countries. Its essential markets include Russia, Japan, Romania and Ukraine. Kent brand’s line contains Kent HD, Kent Nanotek and Kent Convertibles.
Dunhill is purchased in more than 120 countries. Dunhill presents a line of cigars and cigarettes. During 2011, 48 billion cigarettes were marketed in South Korea, Malaysia, Brazil, Saudi Arabia, South Africa and Russia.
Lucky Strike is sold in more than 60 countries. The Lucky Strike Click & Roll cigarettes contain a fluid capsule with menthol. They are mostly sold in Germany, Spain, Japan, France, Italy
Pall Mall cigarettes are distributed in more than 100 countries. Its collection of products consists of Nanoking, Slim and Super Slim versions. The cigarette brand’s important markets include Germany, Italy, Chile and Romania
Vogue cigarettes are offered for sale in more than 55 countries. Vogue’s major markets contain Russia, South Korea, France, Italy and Canada are countries where these cigarettes are bought best of all
Viceroy is available in more than 40 countries. Viceroy’s principal markets involve Russia, Poland, the Czech Republic, Turkey and Argentina.
Rothmans is marketed in about 60 countries. This cigarette brand is sold mostly in Egypt, Yemen, Nigeria, South Africa, Saudi Arabia and France.
Kool is a menthol cigarette brand. This brand is available in 20 countries.
Benson & Hedges cigarettes are commercialized in more than 40 countries outside the European Union. These cigarettes are as well traded in Nigeria, Australia, Saudi Arabia, Bangladesh and Malaysia.